Eliminating Your Visitors Back Button
By craig | August 11, 2008
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Eliminate The Back Button
Almost anybody that teaches Internet marketing to other people is going to be able to help you to pull traffic into your webpage. This is something that can be done in hundreds of different ways and there are some very specific methods that will send you a flood of traffic in a relatively short period of time. Unfortunately, many of the people that end up on your webpage are simply going to click away to something else or exit by using their back button. If you are getting a lot of traffic to your website but are unhappy with the results of your business overall, you may need to eliminate the back button before they have the opportunity to use it.
Never Try And Manipulate
This can actually be done in several different ways. First of all, you should never try to manipulate somebody else’s browser to actually remove a part of it. This will more than likely send them flying away from your website by whatever means they can use. What I am talking about is using everything in your power to keep them on your webpage long enough to either make a sale or make a lead.
Improve Your Headline Continually
The first thing that you should make sure about your webpage is that it has a headline that sucks people into the rest of your website. The headline is going to be the first thing that they see and you should be testing this on a regular basis to make it as effective as possible. Never be happy with this part of your website, improving it on a continuous basis is necessary for you to continue improving your business.
Too Many Choices Confuse Visitors
You should also make sure that you do not leave them too many ways to exit your webpage. If you want to take them in one particular direction, only offer them the ability to go in that direction. Often, giving people too many choices is simply going to make them back out of the webpage out of panic. Remember, focus your webpage from the beginning to the end and make sure it flows so that they go wherever you want them to go.
Always Collect e-Mail Addresses
One final thing that you should be doing is to collect e-mail addresses by using a squeeze page or a free offer. List building is one of the important criteria to a successful internet business. If you are able to do this successfully, you will be able to invite the person back to your webpage, even if they’ve backed out using their back button. This is one of the most effective ways for you to increase your bottom line, even without increasing your visitor numbers.
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To Your Success!
Many Blessings,
-Craig
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